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The Essential Spring/Summer 2025 Fashion Guide

Updated: May 7

Forget everything you thought you knew about summer fashion — 2025 is here to break the rules and blend the best of different eras with an attitude that only the most confident can wear. To help you learn the new rules of the game, here’s our Essential Spring/Summer 2025 Fashion Guide, arriving with a thirst for drama, romance, and a touch of beautiful chaos — everything that makes a look unforgettable. The palette has darkened with vampy tones and silhouettes that scream femme fatale, but there's still room for powder pink and the melancholic romance of those who still believe in love… The retro runners of the '70s and '80s are back cooler than ever, made for running (or simply walking with attitude) from cafés to commitments. And the neutral stilettos? Your new superpower. Find the right pair and suddenly you’re taller, sexier, and radiating the energy of someone who runs the world — in and out of the bedroom.


When it comes to accessories, anything goes: oversized bangles, resin earrings, hoops straight out of El Dorado, and rings with a handmade flair. It’s maximalism with emotional memory, straight from a vintage market or a rave in Ibiza. And yes, lingerie is officially allowed out on the streets. Silk slips, delicate lace, and that “just walked out of a tragic love story in Paris but I look stunning” vibe are running the show. This season is about dressing like you owe nothing to anyone — because you don’t. It's giving empowered, sensual, comfortable, and a little chaotic… just the way we like it.


Echoes of Silk & Sin

The color palette for spring/summer 2025 will be dominated by vampy and mysterious tones that evoke an enigmatic sensuality. "Silk & sin" is the perfect combination for those who want to shine intensely, unafraid to show the darker and more seductive side. Shades of black, purple, and burgundy create a palette that exudes effortless drama. This trend is not just about feeling beautiful; it's about being unforgettable. The idea here is to dive into textures, with silk, tulle, and fabrics that reflect a soft glow in candlelight.



SHOP THE TREND


SHOP & LOVE Embroidery Dress


SHOP & LOVE New York slogan T-shirt


SHOP & LOVE AC/DC Vinyl


SHOP & LOVE Patchwork skirt

Zara

H&M

Zara

Zara

Matching Textured Strapless Dress

Saia rodada em malha canelada

Lace Midi Dress

Embroidered Short Dress


Track Star, But Make It Fashion

The running sneakers from the '70s and '80s have officially escaped your dad’s closet… and reinvented themselves for your feed. In 2025, retro runners are back — but with an upgrade that makes them perfect for everyday glam. That old-school athletic vibe has been revived with a cooler, more urban twist, ready to match your pace (whether it’s a marathon or just a marathon of sun-soaked coffee dates). Designed for performance, now reimagined for modern life — proof that comfort and style can totally go hand in hand.



SHOP THE TREND

SHOP & LOVE Embroidery Dress


SHOP & LOVE New York slogan T-shirt


SHOP & LOVE AC/DC Vinyl


SHOP & LOVE Patchwork skirt

Puma

Adidas

Converse

Onitsuka Tiger

Speedcat OG Sneakers

SL 72 RS Sneakers

Run Star Trainer

Mexico 66 Sneakers


Glitter, Beads & Bad Decisions

If this trend were a quote, it’d be: “Life’s short — make bad choices, but make them stylish.” Beaded halter tops and all things shiny from the ‘90s are making a bold comeback, bringing a touch of Ibiza with them — all party, no apologies. Spring/Summer 2025 is about getting lost in the night, embracing the glitter, and living like every moment is a celebration. Who’s afraid of a little sparkle and chaos? The key is to lean into the excess with confidence — because, let’s be honest, the best stories come from the wildest nights.



SHOP THE TREND

SHOP & LOVE Embroidery Dress


SHOP & LOVE New York slogan T-shirt


SHOP & LOVE AC/DC Vinyl


SHOP & LOVE Patchwork skirt

H&M

Zara

Pull&Bear

Stradivarius

Top halterneck com lantejoulas

Midi Dress with Beads

Top missangas

Mala a tiracolo com lantejoulas


Bracelets? I Call Them Armor

If you're the type who isn't afraid to stand out, get ready for a season of power. Chunky bangles, DIY-style rings, gold chains, and belly chains will be the most coveted accessories. They’re not just accessories — they’re modern armor. In 2025, the details will be so bold they’ll become the focal point of any look. The secret is not being afraid to shine (literally) with your accessories. This spring/summer, more is always more! So, if your goal is to own the streets, there’s no better way than to add those statement pieces that’ll transform any outfit. After all, who said accessories can't be a declaration of power?



SHOP THE TREND

SHOP & LOVE Embroidery Dress


SHOP & LOVE New York slogan T-shirt


SHOP & LOVE AC/DC Vinyl


SHOP & LOVE Patchwork skirt

Pull&Bear

Pull&Bear

Stradivarius

TPZORJX

Conjunto de 5 anéis com textura

Conjunto de pulseiras

Conjunto de 2 pares de brincos com gotas combinadas

Belly Chain Dourada


Just Got Ghosted in Paris

Love can be complicated, but style never is. The "Just Got Ghosted in Paris" trend is for those who aren’t afraid to mix romance with a touch of tragedy. Lace, lingerie, and slips are the key pieces of the season. Because who said lingerie should stay hidden? In 2025, it hits the streets with confidence and attitude. No more walks of shame! Transform your vulnerability into a weapon of power and sensuality. There’s no shame in being who you are and living in your sensuality and romance.



SHOP THE TREND

SHOP & LOVE Embroidery Dress


SHOP & LOVE New York slogan T-shirt


SHOP & LOVE AC/DC Vinyl


SHOP & LOVE Patchwork skirt

Cider

Stradivarius

Cider

Zara

Chinlon Lace Top Hold Ups

Vestido midi acetinado com renda

Lace Lace V-neck Heart Lingerie

Asymmetric Lace Dress


She’s a Heel, Not a Hero

When chosen wisely, stiletto heels become your secret superpower. The truth is, more than just an accessory, they are the key to unlocking unshakable confidence and a sensuality that takes over completely — both inside and outside the bedroom. When you wear a good pair of heels, it’s not just the height you gain, but a new posture, a charm that flows naturally. And the best part? Comfort is also possible. We’re not talking about those heels that make you want to give up halfway through the day, but those that make you feel like you’re conquering the world with every step. These stiletto heels become your power uniform, ready for any occasion, from the most casual look to a night out.



SHOP THE TREND

SHOP & LOVE Embroidery Dress


SHOP & LOVE New York slogan T-shirt


SHOP & LOVE AC/DC Vinyl


SHOP & LOVE Patchwork skirt

Cider

Mango

Zara

Mango

Bownot Decor Pointed Toe Heels

Sapato em bico com salto

Stiletto Heel Shoes

Sapato de salto assimétrico


Sad Girl Blush Club

Pink has never been so moody and melancholic. Spring/Summer 2025 brings the color back in a much more introspective and layered way. "Sad Girl Blush" is about a soft pink, but one filled with emotion. It's not the sweet, sugary pink, but rather the melancholic one, with a touch of class. The trick here is to use this shade to create a romantic look, but with a sensuality that isn’t afraid of vulnerability. After all, who says sadness can’t be beautiful? This trend is for those who prefer softness with a hint of nostalgia, creating a balance between vintage and contemporary.



SHOP THE TREND

SHOP & LOVE Embroidery Dress


SHOP & LOVE New York slogan T-shirt


SHOP & LOVE AC/DC Vinyl


SHOP & LOVE Patchwork skirt

Cider

Cider

Cider

Zara

Satin Floral Print Tie Dress

Bowknot Satin Heels

Lace Sweetheart Bowknot Tank Top

Knit Jacket with Stone Buttons


MORE TO LOVE!


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